Your brand is more than a nice logo…
We are not talking about a logo here. A brand is how a business speaks to the world; the attitude, the voice, the behaviour, what it says…It’s the values that consumers respond to or identify with. It’s the language that is being used, the way the message is being spread and the response from those targeted. It’s the starting point, the definition of what the business is actually all about.
When we completely understand the stance of a brand we can create clients a tight corporate identity, making sure all of the business centric items, letterheads, invoices, business cards etc. all have the right brand look and feel.
A lot of time has been spent thinking about the brand, and how it will behave. We can get all of these decisions down on paper, so a record is kept on the dos and donts of a brand. This means future generations will be able to adhere to the brand guidelines, and ensure everyone is singing from the same hymn sheet.
Please do get in touch, as we’d love to have a chat with you, to see if we can help you out.